OUR PHILOSOPHY
Periods are a natural and essential aspect of a woman’s life. There should be no stigma attached to it. Every girl has a right to education, menstrual hygiene and ensuring her physical and emotional well-being. Lack of menstrual products or having a stigma attached to periods should not be the reason she is denied an education.
We recognize our responsibility to the environment and future generations. Our actions today, directly impact the world our descendants will inherit. Therefore, we strive to make sustainable choices in all aspects of our lives, including menstrual care.
Education is a powerful tool and we are committed to empowering individuals with knowledge about menstrual health, hygiene, and their corresponding environmental impact. Through education, we aim to eliminate misconceptions and promote informed choices.
We firmly believe that sustainable practices should be integrated into our daily routines. By choosing eco-friendly menstrual products, reducing waste, and supporting environmentally responsible initiatives, we contribute to a healthier planet for all.
In essence, our philosophy is rooted in compassion, education and sustainability. We stand for a world where periods are celebrated as a natural part of life, where menstrual hygiene is a fundamental right and where each of us takes responsibility for the well-being of the environment and our future generations.
OUR VALUES
At the heart of our values:
Starting research, creating logo and meeting other small business owners for advice
Contacting manufacturers and PR teams
Receiving first sets of samples, starting sample testing
Using feedback to produce the final product, subsequently mass ordering
Receiving the product, launching business
We hit 700 orders, articles and interviews commenced.
Our first visit to the villages and schools to distribute Saathi. We taught girls and women about menstrual hygiene
Saathi wins award for youth empowerment by Council general of India, Dubai
Saathi reaches Africa through DHL
Saathi getting ready to supply to Wycombe Abbey uniform shop in the new year
OUR FOUNDER
Meet Ahana, a remarkable young woman who, at the tender age of 16, had already discovered her passion for tackling inequality and a burning desire to make the world a better place. Ahana wasn’t content with merely recognizing the issues in our world; she was action-driven, eager to roll up her sleeves and effect real change.
It all began in 2020 when Ahana completed a triathlon, raising an impressive $10,000 for a charitable cause. While the accomplishment was significant, she couldn’t help but feel that a one-time effort wasn’t enough to create a sustained impact. This realization was a turning point for her, igniting a spark that would lead her on a transformative journey.
Ahana firmly believes that we all have a responsibility to leave this world in a better state than we found it. This sense of responsibility wasn’t just a casual notion for her; it was the guiding principle behind her actions. She was determined to carry not only herself but also everyone she could bring together to support the cause.
Her path took an even more meaningful turn when she embarked on a journey to her ancestral home in Bhirwadi, India. There, she witnessed first-hand the struggles faced by underprivileged girls who lacked access to proper menstrual hygiene. Ahana was deeply moved by their plight, and this experience reinforced her resolve to make a difference where it mattered most.
During her GCSE year, while most teenagers were focused on their studies, Ahana managed to set up this business that would become a beacon of hope for countless girls. Her mission was clear: to provide affordable and sustainable menstrual products, specifically period underwear, to underprivileged girls. But she didn’t stop there; she was eager to distribute these essential products as far and wide as possible, recognizing that the need extended beyond borders and boundaries.
Ahana’s determination knows no bounds, and she is always on the lookout for collaboration opportunities. She understands that the power to effect real change often lies in unity and cooperation. With an unwavering commitment to her cause, Ahana is not just a young founder; she’s a force for positive change, lighting the way for a brighter, more equitable future.
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